or contact our designers for site review or content check services.
2010 has proven so far to be fast moving and exciting in the Traff1k office!
Keeping the winter blues at bay and not thinking about warm tropical island holidays is a bit tricky, however there is plenty going on in the world of web, brand and print to keep the Traff1k family occupied and focused on our clients continuing to be unstoppable!
The social networking phenomenon is growing by the minute – to say Facebook and Twitter are popular would be a gross understatement, and like millions all over the world Traff1k are using this new way of communicating, promoting and connecting with potential customers to assist our new and existing clients.
We have a variety of clients from 5 star accommodation to tourism and corporate that use Traff1ks online marketing skills to increase their profile and presence on the web. Digital strategies, viral campaigns, Search Engine Marketing, brand, print and other web solutions – Traff1k can offer you all the advice, skills and experience your company desires, our team of 11 are ready! Call us today! 07 378 8009.
With the team expanding rapidly we need to ‘upsize’ the office and have found funky, modern, and super groovy new premises are you needing new office space? Check this out, it could be just what you're looking for - it worked for us! (http://traff1k.co.nz/traff1k-offices.pdf).
Last week, Google officially announced that their new web indexing system "Caffeine" is live on all Google pages. What does this mean for your website and do you have to change anything on your pages?
What is Google Caffeine?
Google Caffeine is the name for the new method that Google uses to index web pages. In contrast to Google's old method, Caffeine can index new web pages faster:
"Caffeine provides 50 percent fresher results for web searches than our last index, and it's the largest collection of web content we've offered. Whether it's a news story, a blog or a forum post, you can now find links to relevant content much sooner after it is published than was possible ever before."
Google changed the way in which they index the web because they want to show new pages more quickly in the search results.
What is the difference between the old system and Google Caffeine?
Google's previous system updated the search index in batches.
"Our old index had several layers, some of which were refreshed at a faster rate than others; the main layer would update every couple of weeks.
To refresh a layer of the old index, we would analyze the entire web, which meant there was a significant delay between when we found a page and made it available to you."
With Google Caffeine, Google's search index is updated continually:
"With Caffeine, we analyze the web in small portions and update our search index on a continuous basis, globally. As we find new pages, or new information on existing pages, we can add these straight to the index."
That means that new pages will be displayed in Google's search results sooner if they are relevant to the search query.
Contact us today to take your next step up on the web!
Kind Regards,
Michael MacDonald
CEO
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email - overtake@traff1k.co.nz |
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email - overtake@traff1k.co.nz |
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email - overtake@traff1k.co.nz |
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